Test title

Logo review

Having shown both production logo clips to a group of peers for review they unanimously agreed that they preferred, the latter logo because they felt it was far more distinctive and less cliche.

Production Logo

After receiving constructive criticism I have made several amendment to the original work

Test title

After consulting a focus group over the "coming soon" titles, they spoke out unanimously in favour of the latter title saying that it felt more professional then the first title noting a particular appreciation for the glow surrounding the words. I personally agree with the focus group and feel that it would be more suitable.

Coming soon title

Logo

First example logo edited on Adobe After Effects

Required Props

A list of Props I require.

-Notice Board and enough pieces of paper to cover it

-A phone

-Blood covered shirt

-Black glove

-Desk

-Office chair

Locations

Two locations in particular I intend to use for my shoot are mellows park, in which I will feature a female actress walking through the park and the underpass outside Wallington train station.

Film poster research

Like trailers and magazines, film posters have certain conventions, designed to draw an audience in. In the same way a magazine uses the "Z Pattern" film posters also implement a similar technique to draw the audience's eye along the most interesting/important parts of the poster. This is demonstrated by the green lines.

Another common feature is to tell the audience about different people who appear in the film, as an additional selling point, in this particular poster this is incorporated into the " Z Pattern" at the top of the poster.

Film posters will also place the name of the film in a fairly obvious location to ensure that are interested will know the name of the film, the purple box demonstrates this. Tag lines are another thing that is usually present on film posters, the tag line helps to give some information about the film, and usually are fairly catchy, "In space no one can hear you scream" is a good example of this, to this day it is still quoted and parodied. Incorporated into the tag line of this poster is a date for the release, which ensures people know when the film will actually be released.

Finally the production logos and text , highlighted by the purple, is usually placed at the bottom of the poster in the typical condensed font. Another example poster which contains some of the features but not all.

Certification

In creating my teaser trailer I will have to take certification into account. If the teaser trailer would be shown in a cinema screening of a 12A film the teaser trailer itself would have to comply to the standard of 12A, therefore even if the film itself would be rated 15 which would allow for much more graphic content within the film, the trailer could not feature that. As stated by the BBFC guidelines this would prohibit the use of violence in the trailer that places "emphasis on injuries, or blood" and no use of strong language even though a 15 film would allow gory violence providing it was not sexualised and use of frequent bad language. To this end in order to catch the widest possible audience, I personally would consider that the best possible action would be to try and ensure the trailer is suitable for a 12A audience, in order to ensure it has as wider possible audience that it can reach.

Production Logo

The two mock up choices for my production logo.

Teaser Trailer research

Typical features of a teaser trailer consist of using footage not necessarily from the film and would demonstrate things that would draw an audience in, for example a demonstrations of the graphic’s the film will use or titles which feature famous actors or producers.

An example of this is the teaser trailer for the film Tron: Legacy.

The teaser trailer demonstrates the impressive graphics of the film with the intent to draw in a young audience and to allow those who viewed the original film to feel a sense of nostalgia, it also uses the most iconic seen of the original “Tron” film, the “light bike” scene and immediately would establish the film for an older generation. The scene also asked several unanswered questions “who are the drivers”, “why is there a conflict”, “what was the game and why is it not one anymore” and “who is the man overseeing it”. This enigma cultivates anticipation in the audience and generates intrigue, which is the purpose of a teaser trailer. The Teaser Trailer allows the audience to also get a taste of the style of the film, establishing that while linked to the previous "Tron" film it is far more modern, the colour scheme and graphics in particular connote this to the audience.

Second draft of mock magazine cover

As can be seen by the second draft, three of the four suggestions were taken into account. The "S"was enlarged and moved closure to the remainder of the masthead, the cover stories were compressed to a block of text and the puff was given a stroke. I decided not to add a stroke around the head and shoulders of the image because after attempting to do it, it seemed un-proffessional and seemed over done.

Mock Magazine cover

After giving my magazine cover to a focus group of peers, they had several suggestions, the first was that the "S" should be enlargened and moved closure to the main body of the masthead. Secondly they suggested the cover stories should be grouped together. They also suggested that more could be done with the puff at the bottom of the page as well as also suggesting a stroke could be placed around the head and shoulders of the image.

Magazine research

After doing research the following examples are things I have found common among film magazine covers. As “ Empire” is the leading title within this field it is the main title I have centred my research around.





A common feature among feature among magazines, in particular well-known titles, is to allow the top of the image to overlap onto the masthead. This is something I would attempt to emulate; as it would give the magazine I produce a more professional feel.



A “Z pattern” is followed in many titles, as it is the natural way in which someone would view a magazine cover on a shelf. This is demonstrated by the purple line, which starts at the beginning of the masthead, goes down through the image and then through the text at the bottom of the page. Also the predominant text mass is kept to the left of the page as demonstrated by the green box, with less placed on the right.



Puffs are a common feature on magazines, although not always present and is usually present at one side of the magazine cover. This is something again that I would attempt to put on my magazine.

Other things I have noticed is that a magazine cover includes a price and an issue number/ date, a website, a bar code (usually place in a place which is not too noticeable) and usually a solid colour background.

This trailer has fairly typical aspects , it opens with a production logo and then continues into a fairly obscure montage, with a voice over. This ensures that the audience are intrigued by the various enigmas presented, as it is the teaser for a sequel film it also features various intertextual references to the previous films which will not be relevant to my final production. The name of the film, along with when it will be in cinemas is placed at the end in a bold capitalised font. Another aspect that seems very typical amongst teaser trailers is the common short length of around 1 minute, which is something i should aim to apply to my own blog...

Teaser trailer

Genre: Thriller

Plot: The concept of my teaser trailer would be based around a film in which a group of people are being murdered one by one for a reason which they are not aware of. These people are all connected to each other but are not aware of the reason why.

Teaser: The concept for the teaser trailer would take place in a dark small office room, there is a desk, a notice board, a phone and a few items on the desk. Cutting to the notice board it is ladened with documents and pictures of a variatey of themes, along with words and arrows drawn on paper amongst them. There is a phone ringing quietly in the background whilst soft music plays. The camera moves in for close ups of the notice board, showing faces, which cut to small clips of seemingly random footage, the camera highlights arrows and words by having extreme close ups, it also its seemingly obvious that there are red drops and finger prints on some documents connoting blood. The camera cuts to the phone as it goes through to answer phone, the beep being clear but the voice and what its saying however being far less audible. As the camera continues over the notice board, its passes over more disturbing messages. The phone becomes louder as the person expresses the need to escape or something on similar lines. The phone then disconects. The camera cuts too a high shot of the desk and pans along , as the music increases in tension and volume, panning across a phone , some papers and pens , until it reaches a slumped over body across the desk, it cuts too a long shot, high angle from the corner of the room where the audience can see a bload soaked shirt and open draws that have been searched through .

Requirements;
At least five actors
A small office
A notice board
Camera
Tripod and possibly a wall mount